Call for papers - BledCom 2009: Culture and Public Relations
Lake Bled, Slovenia, 3-4 July 2009
Culture is fundamental to every human activity, especially communication, the indispensable tool of public relations practitioners. However, research on the relation of culture has been sparse and mostly conducted over the past decade and a half. Therefore, the current body of knowledge certainly does not do justice to the sensitive relationship culture and public relations. Globalization increasingly causes public relations practitioners to operate in unusual cultural environments and consequently brings the necessity to thoroughly explore this topic sooner than later.
We see at least three broad areas of analysing this topical subject:
- Culture is an antecedent and an environment for public relations practice
- Public relations itself can be viewed as a culture
- Impact of public relations on societal and corporate culture
We do hope for diversity in perspectives and a lively debate on the topic. We intend to develop a book based on excellent papers presented at the conference.
For more information please visit the BledCom 2009 Call for papers section.
News from BledCom
07.07.2008
15th BledCom characterised by trends and lively discussions
Nearly 150 experts in the field of public relations and marketing from all over the world gathered at this year’s BledCom to discuss the relationship between PR and marketing, as well as communication trends. The discussion was opened by one of the leading world futurists, Anne Lise Kjaer, who revealed some of the key trends with important implications for communication. BledCom reached its summit with a heated discussion on marketing and PR and their mutual (non-)recognition. Interesting interpretations were generated by comparative research on the effectiveness of advertisements and articles.
- 05.07.2008 First insights into second day of BledCom
- 04.07.2008 First BledCom Presentations and photos already online
- 03.07.2008 Welcome to the 15th BledCom!
- 24.06.2008 Programme changes
