The 26th International Public Relations Research Symposium (BledCom) will be held on July 4, 5, & 6, 2019 in Rikli Balance Hotel (formerly Hotel Golf) Lake Bled, Slovenia.
Call for Papers for BledCom 2019: Trust and Reputation. BledCom is 26! What began as an annual gathering of scholars and practitioners in public relations and related disciplines to discuss contemporary communication and management problems has blossomed into what it is today. As the oldest conference in our field that is not affiliated with a professional or academic association, we have come much farther than we had expected in 1994! Read more here.

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Books

Public Relations Metrics: Research and Evaluation

Author: Betteke van Ruler, Ana Tkalac Verčič, Dejan Verčič

Published: 2008

The latest BledCom book: published in 2008: Responding to the increasing need in academia and the public relations profession, this volume presents the current state of knowledge in public relations measurement and evaluation. The book brings together ideas and methods that can be used throughout the world, and scholars and practitioners from the United States, Europe, Asia, and Africa are represented.

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