The 26th International Public Relations Research Symposium (BledCom) will be held on July 4, 5, & 6, 2019 in Rikli Balance Hotel (formerly Hotel Golf) Lake Bled, Slovenia.
Call for Papers for BledCom 2019: Trust and Reputation. BledCom is 26! What began as an annual gathering of scholars and practitioners in public relations and related disciplines to discuss contemporary communication and management problems has blossomed into what it is today. As the oldest conference in our field that is not affiliated with a professional or academic association, we have come much farther than we had expected in 1994! Read more here.


BledCom was created in response to the need for a global forum for both academics and practitioners to explore the rapidly growing body of international public relations and related applied communication disciplines, including corporate and marketing communication, public affairs and public relations, relationship and reputation management.

BledCom was started in 1994 at the initiative of dr. Dejan Verčič (University of Ljubljana, Slovenia), Danny Moss (Manchester Metropolitan University, UK) and Toby MacManus (Bornemout University, UK).


Dejan Verčič, University of Ljubljana, Slovenia
Krishnamurthy Sriramesh, Purdue University, USA
Ana Tkalac Verčič, University of Zagreb, Croatia

The organizer of BledCom Symposium is Centre for Marketing and Public Relations  at University of Ljubljana, Faculty of Social Sciences.

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In the previous years BledCom Symposia dealt with the following themes and provided the following insights: