Dejan Verčič

Dejan Verčič, Ph.D., is a founding partner in Pristop, a communication management consultancy based in Ljubljana, Slovenia, and Associate Professor for Public Relations at the University of Ljubljana. He holds a Ph.D. from the London School of Economics and Political Science (LSE). He has published over 200 articles, books, chapters, papers, and reports. His recent books are The Global Public Relations Handbook: Theory, Research, and Practice (with K. Sriramesh, 2nd ed. 2009 by Routledge) and Public Relations Metrics: Research and Evaluation (with B. van Ruler and A. Tkalac Verčič; Routledge 2008). Prof. Verčič served, inter alia, as the chairman of the Research Committee of the IABC Research Foundation and as the President of the European Public Relations Education and Research Association (EUPRERA). Since 1994, he organizes an annual International Public Relations Research Symposium – BledCom.