BledCom books

Public Relations in Asia: An Anthology

Author: Krishnamurthy Sriramesh, Ed.
Published: 2004

 

Krishnamurthy Sriramesh' book describes the current status and structure of public relations in ten Asian countries. In addition, it attempts to link public relations practice in each country conceptually and empirically (where possible) with key variables such as culture, political system, level of economic development and activism. The epilogue discusses the need for making public relations education in Asia more multicultural and holistic. This book would also help readers to learn and understand the dynamics of public relations in Asia so that they have a more rounded view of the relationship between socio-cultural factors and public relations practice in the region.

Global Public Relations

Krishnamurthy Sriramesh and Dejan Verčic:

The Global Public Relations Handbook, Expanded and Revised Edition provides an extended discussion on the history, development, and current status of the public relations industry from a global perspective.

BledCom books

Public Relations Metrics: Research and Evaluation

Betteke van Ruler, Ana Tkalac Verčič, Dejan Verčič

Public Relations Metrics: Research and Evaluation

The latest BledCom book: published in 2008: Responding to the increasing need...

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